Global Technical Talent: GEICO Case Study

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Senior Marketing Writer

Creative idea-generator with profound understanding of sales drivers and internal corporate communications.

B2B Content Producer

Talented producer of B2B/B2C marcom campaigns for both traditional and digital media that surpass corporate expectations and deliver consistently strong ROI.

Storyteller

Expert in clarifying brand vision, translating strategy into tactical plans, and crafting powerful marketing messages.

Select Specialties

Copywriting, Customer program development, Lead generation, Web content strategy, Product launches, Analyst relations, Corporate and Internal Communications, Thought Leadership, Media outreach.

© 2012-2018 Brian Royer: Senior Marketing Writer, B2B Content Producer, Storyteller